
RDLB IV - YNG
Where Tomorrow’s Leaders Learn, Connect, and Create Impact.



As a proud member of YPO Next Generation (YNG), Ricardo de la Blanca IV is part of a global community of rising business and political leaders who are committed to lifelong learning, meaningful connections, and purpose-driven growth.
YNG isn’t just about networking—it’s about shaping the future with intention. Through peer-to-peer collaboration, global events, and thought leadership forums, members of YNG explore the challenges and opportunities facing a new era of leadership.
Ricardo plays an active role within this ecosystem. At the recent YNG Global Summit, he was invited to share his insights with members from around the world—delivering a keynote on The Value of The Intangible (Basics of Communication). Drawing on his experience in advertising, politics, and human behavior, Ricardo unpacked the power of narrative: how we use it to build companies, move audiences, and create alignment in our personal and professional lives.
His contribution reflected a core belief:
Leadership is communication.
And communication—at its best—is connection with purpose.
Through his ongoing work with YNG, Ricardo remains dedicated to helping the next generation of leaders unlock not just commercial success, but cultural and human resonance in everything they build.